Pitch Growth Studio to us in one sentence.
We do three things: we commercialise start-up, start-up ideas and technologies into high-growth businesses. We help corporate’s and governments apply start-up methodologies and technologies to become more efficient and create new revenue streams, and finally we help connect startups and corporate’s to help them work together /create measurable innovation.
How did you get your idea or concept for the business?
Years of working in ineffectual advertising and marketing agencies, and seeing how Silicon Valley companies were scaling so quickly, effectively and cheaply.
What was your journey like to get where you are?
It’s been a ride! We organically grew in a couple of directions we didn’t feel comfortable pursuing, which meant some hard decisions in terms of changing clients and beloved team members, but it’s the process a company has to go through until it finds what’s right.
When it’s all over, how do you want to be remembered?
The people who made the biggest impact to the companies it worked with. It’s generally the feedback we get (arrogant, I know!) In a couple of years we would also like to have made an impact on the world. We are in a position now where we are with emerging and leading innovators, scientists, government and corporates, and we would like to find a way to join the players and apply their talents and networks to the healthcare, third sector or environment challenges. If anyone wants to join us, drop us an email.
Where do you see your industry going?
We sit among several industries, but I see a move towards people having less reliance on traditional marketing agencies and mentors, and applying growth skills themselves.
What would you do in the event of a zombie apocalypse?
Join the zombies. The only life-pressure they have is eating.
What made you choose your current location?
Megan. She is dreamy.
What is unique about your business?
It has to be us, the two founders. We are quite unique in our experience working at startups, corporates and agencies, so we’re able to confidently navigate the challenges and pressures of each. But also we have the same outlook on life, sense of humour and ambition.
If you had one piece of advice to someone just starting out, what would it be?
- Go out of your way to be helpful, friendly, honest and nice to people. The universe will pay you back for it 1000x fold with the most unexpected ways.
- Make sure you have done the homework to know you have a validated market that wants your product, and your business model is sound before you spend a single penny on building an app / website / MVP / product.
Which company (other than your own) do you admire and why?
Who is/was your first client?
Portr, the company that transports your bags to the airport so you don’t need to. We didn’t actually end up taking them on as a paid client as they pulled the job the day before we were due to start, but they were the first people who officially brought us together, made us form the company, and realise we were on to something. It didn’t work out with them, but it was a great start (in hindsight) for us.
If your company was a genre of music/artist what would it be?
Blackstreet. We are nowhere near that cool, smooth, harmonised, and Rayan certainly can’t dance like them, but they produce killer tracks we love. No diggity.
In my spare time I like to…
Gym lots, try new fitness classes and trends, eat, marvel at Batch One candles, explore the world and meet interesting people.
What is your favourite quote?
“The grass is always greener where it rains.” (Bell X1)
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