Quick facts

Founders: James Cole

Founded: 2015

Location: Runway East Moorgate

Website: View here

Pitch Route1 to us in one sentence.

Route1 is the future of white-collar recruitment.

How did you get your idea or concept for the business?

From enduring terrible and expensive service providers during a 25-year-long legal career.

What was your journey like to get where you are?

Challenging, educative and rewarding.

When it’s all over, how do you want to be remembered?

For changing recruitment practice to empower candidates and make the process more efficient.

Where do you see your industry going?

Rapidly changing in the wake of regulatory and technological change.

What would you do in the event of a zombie apocalypse?

Make a casserole.

What made you choose your current location?

Ease of access to clients and service quality.

What is unique about your business?

We are not in this simply to make money – we are in this to improve the hiring process and career progression.

If you had one piece of advice to someone just starting out, what would it be?

Be honest, make responsible choices and do not be scared of failure.

Which company (other than your own) do you admire and why?

Beamery. Great vision, communications and management.

Who is/was your first client?

Clifford Chance.

If your company was a genre of music/artist what would it be?

Copland (Aaron, not Miles).

In my spare time I like to…


What is your favourite quote?

“Forgive us our trespasses as we forgive those who trespass against us” – or less religiously, “do as you would be done by.”


Runway East’s Q3 Round-Up

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