COMMUNITY FIRST

Our job is to get our fantastic startups where they want to be. At the end of the day, their success is our success.

We help make great things happen. We do that by knowing what our startups want - from the overarching dream to the everyday excitement.

We keep things running smoothly, so our members can thrive. They love us because we’re on their team, we share their problems, their victories, and we’re always ready to dive in.

After all, to make big, important things happen, a whole lot of tiny important things need to happen. We consider ourselves kings and queens of the tiny important things.

OPEN

We’re honest, encouraging and hungry to learn. Every mistake we make is a chance to make what we do better.

The truth is, perfect doesn’t happen overnight. In fact, perfect doesn’t happen at all. Luckily, it’s not about being perfect, it’s about being honest, fair and constantly trying to be better than yesterday.

‘I don’t know’ isn’t a dirty phrase - every question we ask, every fault we admit, every time we mess up, it’s a chance to do it better next time. We’re transparent with each other and with our members. We communicate fairly, respectfully and we give our work everything we’ve got.

It’s not always easy, and we’re all learning all the time. But hey, we’re in this together. And that’s a nice feeling.

GIVE A DAMN

We care, and we care a lot. We want our companies to thrive, we want our teams to succeed.

And ‘success’ can mean a few different things. It’s not about nurturing companies that end up being the next Google (though, if we do that, great), it’s knowing we’ve done everything we can to get our companies where they want to be.

We mark our good days from our bad by asking - did I give today everything I had? Did I trust myself, and my team around me, did we try as hard as we could, and did we know the right moment to call time?

It’s not about flogging your guts out, it’s about quietly having faith in what you’re trying to achieve, what we’re all trying to achieve - learning from the knocks, and coming back swinging.

ENTREPRENEURIAL

To us, entrepreneurial means taking the initiative. We’re a group of people driven by creativity, by the ability to spot opportunities, solutions and new ideas - and by the excitement of trying to get those ideas off the ground.

We like the unexpected. The unexpected gives us a chance to show off. A sense of anticipation, a sense of adventure, and a desire to always be better. In short, it’s wanting to get up every morning and show the world you’re a force to be reckoned with.